6 Takeaways

02.06.23  INNOCOS- San Diego California| Innovation Workshop | Improving the odds of delivering sustainable business growth

∞∞∞

  • Be Kind. Be bold. Be the future.

  • Be unwavering on what your Brand stands for

  • The balance between long-term & short-term innovation initiatives is vital. You need both to deliver sustainable growth ∞

  • Sustainable growth is driven by need gaps not trends

  • A “Foresight” roadmap communicates strategy & vision (via Briefs)

    • —CEO & C-SUITE deliverable

  • An “Innovation” pipelines communicates the consumer experience (via Concepts)

    • —Innovation & Creative Teams deliverable

So… Remind me… What will you launch in 10 years?

∞∞∞

BE KIND. BE BOLD. BE THE FUTURE.